Optima we specialise in data led business generation solutions Talk to us
0870 442 0022
sector services: media

Looking for a service provider with a proven track method and modern web based solutions?

As experienced former magazine publishers and event organisers, we have an extensive range of powerful web and offline based solutions - Subscriptions, Controlled circulation, Online merchandising, Web directories, Reader service, Variety of tracking services (email, web links, telephone, banner ads etc), Data management solutions (hosting, verification, building, capture).

We integrate our services with other complimentary providers you may be using to give you, the customer, a truly joined up service in your web / traditional offering. We allow you full access to the data and online reporting 24/7 via our secure web based technology.

Some of our media clients include Centaur, Daily Mail Group, EMAP Business Communications, CMP Information, Reed Business Information, Readers Digest, Guardian Newspapers, Incisive Media, Interactive Investor and many independent publishers

The range of services we provide include:

Circulation: Circulation management consultancy, Data hosting, Online and traditional Reader registrations, List building, List cleaning, Data verification, Issue production, Data entry, ABC/BPA audit solutions, email marketing with full reporting, Data deduplication and ongoing maintenance, real time or offline interaction with third party data sources.

Paid for items: subscriptions, reader offers, back issues, merchandise, online e-commerce solutions.

Reader Services: Online and Traditional reader service including daily processing of advertising lead response, Competitions, Conference lines, Event ticket booking service, Web directories, Tracking services, Advertiser direct response data processing.

We are generally regarded as the leading B2B reader service provider in the UK serving around 80 magazines.

Research: Subscriber research - interests/habits etc, Market research - trends/opinions, Advertiser research - did you buy studies, Editorial surveys, Advertiser surveys, Exhibition and Visitor surveys.

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